Vela Commerce

Privacy & Cookie Policy

Last updated: 25 June 2026

1. Data Controller

The data controller responsible for your personal data is:

Vela Commerce ApS
Copenhagen, Denmark

We process personal data in accordance with the EU General Data Protection Regulation (GDPR) — Regulation (EU) 2016/679 — and the Danish Data Protection Act (Databeskyttelsesloven).

2. What Data We Collect

We collect personal data only when you actively provide it or when it is generated by your use of our website.

Contact enquiries

When you submit our contact form we collect your name, company name (optional), email address, the service you are interested in, and your message. This data is processed solely to respond to your enquiry.

Job applications

When you apply for a role we collect your name, email address, LinkedIn profile URL (optional), the role applied for, your cover note, and the CV file you attach. This data is used exclusively for recruitment purposes.

Website usage data

If you consent to analytics cookies, we collect anonymised information about how you navigate our site (pages visited, time on page, referrer). This never identifies you personally.

Cookies and local storage

We store small files in your browser as described in the Cookie Policy section below.

4. How We Use Your Data

  • To reply to contact and sales enquiries within 24 hours.
  • To evaluate job applications and communicate with candidates.
  • To understand how visitors use our website and improve its content.
  • To deliver relevant advertising on third-party platforms (only with your consent).

We do not sell, rent, or trade your personal data to third parties.

5. Third-Party Processors

We use the following sub-processors. Each is bound by a Data Processing Agreement and processes data only on our behalf.

ProcessorPurposeLocation
Netlify, Inc.Website hosting & contact form submissionsUSA (SCCs)
Google LLCGoogle Analytics (with consent), Gmail deliveryUSA (SCCs)
Meta Platforms, Inc.Meta Pixel advertising (with consent)USA (SCCs)
LinkedIn CorporationLinkedIn Insight Tag (with consent)USA (SCCs)

SCCs = Standard Contractual Clauses (EU Commission decision 2021/914).

6. Data Retention

  • Contact enquiries — kept for 2 years, then permanently deleted.
  • Job applications — kept for 6 months after the recruitment process ends. We may ask your consent to retain your CV longer.
  • Analytics data — aggregated and anonymised; retained for 14 months in Google Analytics.
  • Cookie consent records — stored in your browser's local storage and not transmitted to our servers.

7. Your Rights Under GDPR

You have the following rights regarding your personal data:

  • Right of access — request a copy of the data we hold about you.
  • Right to rectification — ask us to correct inaccurate data.
  • Right to erasure — ask us to delete your data (“right to be forgotten”).
  • Right to restriction — ask us to limit how we process your data.
  • Right to data portability — receive your data in a structured, machine-readable format.
  • Right to object — object to processing based on legitimate interest.
  • Right to withdraw consent — withdraw cookie or marketing consent at any time via the Cookie Settings link in our footer.

To exercise any right, email hello@velacommerce.dk with the subject “Data Request”. We will respond within 30 days. You also have the right to lodge a complaint with the Danish Data Protection Authority (datatilsynet.dk).

8. Cookie Policy

A cookie is a small text file stored in your browser. We also use browser localStorage for storing your theme preference and cookie consent record. No cookie data is shared with third parties without your explicit consent.

8.1 Strictly Necessary

Required for basic site functionality. Cannot be disabled. These include session management tokens and security (CSRF) protection. No personal data beyond a session identifier is stored.

NameStoragePurposeExpiry
vela-cookie-consentlocalStorageYour consent record and timestampIndefinite (version-controlled)

8.2 Preferences & Functionality

Remember choices you make to personalise your experience.

NameStoragePurposeExpiry
vela-themelocalStorageLight or dark colour schemeIndefinite (until cleared)

8.3 Analytics & Performance

Activated only with your consent. We use Google Analytics 4 (GA4) with IP anonymisation enabled. Data is processed in the EU where possible.

NameStoragePurposeExpiry
_gaCookieDistinguishes unique users2 years
_ga_*CookieSession state for GA42 years
_gidCookieDistinguishes users (session)24 hours

8.4 Marketing & Advertising

Activated only with your consent. These cookies allow advertising platforms to build audiences and measure campaign performance.

NameStoragePurposeExpiry
_fbpCookieMeta (Facebook) Pixel tracking3 months
li_sugrCookieLinkedIn Insight Tag analytics3 months
AnalyticsSyncHistoryCookieLinkedIn sync30 days

Managing cookies

You can change your consent choices at any time using the link. You can also delete all cookies via your browser settings; note this will also remove your consent record and the banner will reappear on your next visit.

9. Security

Our website is served over HTTPS (TLS 1.2+). Form submissions are encrypted in transit. We apply access controls, periodic security reviews, and principle-of-least-privilege on all data stores. No transmission over the internet is 100% secure; we cannot guarantee absolute security but we take reasonable technical and organisational measures.

10. Changes to This Policy

We may update this policy as our services evolve or as regulations change. Material changes will be flagged on this page with an updated “Last updated” date. If we make significant changes that affect your rights, we will display a notice on the site.

Questions about this policy? Contact us or email hello@velacommerce.dk.