VelaCommerce
Growth & Performance

More qualified traffic, higher conversion, better retention.

Growth that compounds comes from system, not spray-and-pray spend. We combine technical SEO, hypothesis-driven CRO, margin-aware paid acquisition, and lifecycle marketing — and we report against revenue and contribution margin, never sessions and impressions.

Technical SEOCRO / A/B TestingGA4KlaviyoPaid AcquisitionLifecycle
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+127%

Avg. revenue growth, year 1

+68%

Avg. CVR improvement

+94%

Avg. organic traffic growth

What we deliver

A growth engine, not a list of tactics.

Every lever connects to a commercial number. We set targets up front and report against revenue, margin, and customer lifetime value each month.

Technical & content SEO

Site architecture, Core Web Vitals, structured data, and content strategy — built so organic compounds instead of plateauing.

Organic that compounds

Conversion rate optimisation

Hypothesis-driven A/B testing across product pages, checkout, and landing pages, measured in incremental revenue — not clicks.

Wins measured in revenue

Paid acquisition

Google Shopping, Performance Max, Meta Advantage+, and TikTok built around your margins and customer economics, not just ROAS.

Spend tied to contribution margin

Email & SMS lifecycle

Klaviyo and Omnisend flows, campaigns, and segmentation engineered to maximise lifetime value from every send.

More revenue per subscriber

Analytics infrastructure

GA4, Segment, GTM, and custom dashboards, so you always know what is working and can act on it immediately.

Decisions on trustworthy data

Retention & lifetime value

Loyalty programmes, repeat-purchase flows, and retention playbooks that turn one-time buyers into repeat revenue.

One-time buyers become repeat

We report in revenue, not vanity metrics.

Plenty of agencies will show you impressions and ROAS in isolation. We set commercial targets — revenue, gross margin, customer lifetime value — at the start of every engagement and report against them monthly. If a channel is not contributing to the number that matters, we change it.

  • Targets set in revenue and margin
  • Hypothesis-driven, tested decisions
  • Margin-aware paid media
  • Monthly reporting against commercial goals

Right fit if…

Use this to quickly gauge whether this is the right engagement for your situation.

  • A solid platform already in place and ready to scale acquisition
  • Wanting growth measured in revenue and margin, not sessions
  • Needing technical SEO and CRO led by engineers, not just marketers
  • Looking to lift retention and lifetime value, not just first orders

Not sure if this is the right fit? Let's talk it through.

Client results

What clients say.

We'd worked with two agencies before Vela. Neither of them actually understood our business. Radwan did — within the first call. The platform he built us is still the best thing we've done for our online revenue.

Thomas K.

Head of eCommerce · Danish apparel brand

Straightforward, technically excellent, and he tells you what he actually thinks. We asked for a migration, he spotted three things we hadn't noticed that would have cost us later. That kind of honesty is rare.

Maria S.

Founder · DTC homeware brand

Our previous platform was a mess of custom workarounds. Radwan rebuilt the whole thing cleanly and on budget. The site is faster, the team can actually manage it, and conversions are up.

Frederik L.

COO · Nordic B2B retailer

FAQ

Questions we always get.

It starts with a free 30-minute discovery call — no sales pitch, just an honest conversation about your situation and what you're trying to achieve. From there we scope the work, agree on a fixed price, and start. No surprises.

Fixed scope, fixed price for project work. We don't do open-ended T&M retainers — if the scope changes, we discuss it and agree a new price. Ongoing support and maintenance plans are monthly flat-rate.

You communicate directly with the person doing the work — not an account manager. We use a shared Slack channel, weekly async updates, and milestone check-ins. You'll always know exactly where things stand.

We assemble a small team of senior specialists specific to your needs — typically 2-4 people. Everyone on your project has deep experience in their domain. No juniors learning on your budget.

Yes. We offer flexible support plans from ad-hoc hours to dedicated monthly retainers. Most clients stay with us after launch for ongoing iteration, optimisation, and platform management.

Absolutely. We're comfortable in hybrid setups — working alongside your designers, marketers, or developers. We can integrate into your existing tools and workflow.

Build a growth engine

Ready to grow on numbers that matter?

Tell us your targets. We'll scope a growth engagement around revenue and margin — set commercial goals up front and report against them every month.

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✓ Free 30-min discovery call✓ Response within 24 hours✓ No commitment required✓ Senior specialists only